2012 Merchandise & Miscellaneous News Archives

February 16, 2012: Coca Cola Mexico Superhero Promotion

Coca Cola Mexico is currently running a Superhero promotion to make the world believe in heroes again, and people dressed up in Superman costumes are heavily used in the TV commercial.

The video text loosely translates to:

    We were all heroes once. Do you remember what it was like? To feel powerful... Without fear... On the side of good... What happened to that suit? Because it's time to put it back on. Let's play again because the world needs us.

The website asks you to nominate a Facebook friend who you'd reach out to in your time of need, and allows you to use a photo to make them up as a Superhero, complete with a pretty cool 3D reveal of your superhero friend.



2012 Merchandise & Miscellaneous News

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