2008 Merchandise & Miscellaneous News Archives

Superhero Fashion

May 6, 2008: Stylish Superheroes at NY's Metropolitan Museum of Art

A cadre of superheroes has invaded one of Gotham's top cultural institutions, bringing swaths of bright color, pop graphics and an everyman theme to the hallowed halls of New York's Metropolitan Museum of Art.

Have no fear, though. Their mission is friendly.

Superman, Batman, Wonder Woman and hero-of-the-hour Iron Man have been employed by the Costume Institute to illustrate the parallel worlds occupied by fantastical creatures with super powers and creative fashion designers who dress mere mortals - or at least the stars including George Clooney and Julia Roberts.

Sound like a stretch? There's no Plastic Man ploy at play.

"Superheroes are about issues of the body, identity and transformation, about acting your fantasies and transforming yourself into anyone or anything you want to be," said Costume Institute curator Andrew Bolton. "Those are all the things at the heart of fashion."

Superheroes: Fashion and Fantasy begins with an examination of Superman, the first modern superhero when he appeared on the page in 1938. He stood for all things good and patriotic during a time when the American public was trying to shake off the Depression while also watching what was happening in Europe in the days leading up to World War II.

Thanks to an old smoke-and-mirrors trick used by Victorian-era magicians, Superman is presented to museumgoers as both Clark Kent (in a 1950s Brooks Brothers suit) and the Man of Steel in the 1978 film costume worn by Christopher Reeve.

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Then there are the antiheroes of the 1970s and 80s, such as the Punisher and Ghost Rider. Bolton points to them as successful metaphors for the conflicted and flawed characters prevalent in the dark side of the contemporary world.

If Superman is the ultimate graphic body, with a physique inspired by circus strongmen, a costume that came from acrobats and an "S" emblem that has become a positive icon and a textbook lesson in branding, the Punisher represents the postmodern body - flaming skulls and all.

That look resonated with designers such as Alexander McQueen, Walter Van Beirendonck, John Galliano and Thierry Mugler, all of whom have embraced the Goth, grunge and biker styles. He thinks fashion could be headed down the dark road again, and that was a factor in the timing of this exhibit.

Bolton, an admitted Spiderman fan from childhood, first wanted to marry superheroes and style in an exhibit about five years ago but, he says, it was the wrong moment in fashion as the "in look" was soft and ladylike.

"We're now returning to an aggressive femininity and the highly sexualised fashion of the 1980s," Bolton said.

Anyone looking for sexy has to go no farther than the Catwoman section of the exhibit. In addition to Michelle Pfeiffer's remarkably slim black catsuit from 1992's "Batman Returns," there are real-world examples of dominatrix-style outfits by Mugler and Dolce & Gabbana.

One of the most stunning couture pieces in the exhibit belongs with mutant creatures such as the X-Men: A rainbow-colored Mugler gown that morphs from a birdlike top to an amphibian's corset and then mermaid hem.

But Superman and Spiderman have had the strongest influence on mainstream style. In the vignettes dedicated to each, there are not only the costumes that made these characters famous in film, there are clothes that mimic their spirit. For Superman, there is Moschino's M-logo gown with complementary red cape, while there are several spider-web dress silhouettes by Mugler, Galliano, Jean Paul Gaultier, Julien Macdonald and Giorgio Armani.

Armani is the sponsor and honorary chair of the exhibit and of the accompanying fundraising gala. He acknowledged through an interpreter at a preview Monday that he was surprised to be involved in an exhibit that veered so far from the wearable fashion he is known for.

It's also a departure for the Costume Institute, which in recent years has highlighted the works of designers Coco Chanel and Paul Poiret, and examined the historical use of animal prints and goddess gowns.

Calling it a "spectacular show," Armani tipped his hat to experimental designers. "I was wondering, 'Are these pieces part of a collection? Did these guys have the guts to show these on the runways?'"

Armani also complimented the works of the cartoonists from the first half of the 20th century, noting that it's their vision of the future that has become the world of today.



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