Steve Younis discusses the complaints about the violent nature of the story in “Superman 100-Page Giant #7” exclusive to Walmart in a new Superman Homepage “The S Files” video.
I have no real desire to see Lois murdered over and over again in any context
but for the specific goal of selling comics at a Wal-Marts to kids and families it is utterly ridiculous on the part of DC Comics to have not thought this one through. I guess they’re so used to being able to get away with grimdark and shock tactics in the direct market they can’t even be bothered to change gears for a different market.
Does anyone know if there’s a for mature readers only label, or a may contain strong material not suitable for all readers label?
I haven’t been to Walmart recently so I don’t know. If there isn’t any, then that’s another reason why I would find this disturbing. For this comic to be aimed towards younger readers with this kind of strong material inside without a warning label, I would find very disturbing.
Is t time to bring back the Comics Code Authority?
Possibly. If done right, like how they make it for movies. This comic is rated G or this comic is rated PG-13 or this comic is rated R. Just so readers get an idea of what material maybe inside the comic. I’m not saying that it should go all crazy with a comics code authority, but a rating system might be appropriate. This is only a suggestion though.
Eh, I’d rather that DC and Marvel as well just had the foresight and the courage to be more mindful of their material and their audience. I’d like to see them making better choices instead of having an outside body policing them in some fashion.
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Steve, I wholeheartedly agree with your comments. This story is completely inappropriate for what DC is intending to accomplish with these comics. Here’s another point – if a parent decides THIS issue is not suitable for their child, they’re not going to just skip this issue and start buying the title again next month. DC and Walmart have lost that customer forever. And, that customer is going to tell other parents about the comic being inappropriate. So DC hasn’t just lost one customer, there’s a ripple effect that is going to effect a LOT of customers. Having worked for Walmart,… Read more »