2013 Merchandise & Miscellaneous News Archives

June 8, 2013: Sears Sets New Guinness Record for "Largest Gathering of People Dressed as Superman"

Celebrating their promotional tie-in to Man of Steel, Sears had 566 of its employees dress up in new Man of Steel Superman costumes at Sears corporate headquarters in Illinois on Wednesday and break the world record previously held by Canadian oil company Nexen, which had 437 of its employees participate in their own 2011 attempt.

Check out the article at Guinness World Records for a couple of photos and more details.



2013 Merchandise & Miscellaneous News

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