2001 Merchandise & Miscellaneous News Archives
December 3, 2001: DC's Website Promoted Through AOL
DC Comics has announced that beginning in December and continuing through the end of January 2002, which of course comprises the peak holidays' spending period, America Online will features banner ads that direct consumers to the dccomics.com, Madmag.com, WildStorm.com, and dccomics.com/dcdirect websites, along with the Vertigo and Direct Currents section of dccomics.com."This is a tremendous opportunity for us to partner with our AOL family," says Richard Bruning, DC's VP - Creative Director. "It's the kind of exposure that can raise awareness of our sites significantly."
According to some reports, AOL has somewhere in the neighborhood of 30 million subscribers.
DC provided this list of when each banner ad will pop up and what each leads to:
Entering AOL keyword "comics" leads to combined DC/WildStorm/Vertigo/DC Direct/Direct Currents/Mad portal
AOL search terms "DC Comics" and "Superman" lead to combined DC/WildStorm/Vertigo/DC Direct/Direct Currents/Mad portal
AOL keyword "jokes" leads to the MADMag.com website portal
Another banner ad for the MADMag.com website portal will pop up when users navigate to the AOL Entertainment Channel.
While DC formerly had a content presence on AOL and some comics related search terms and keywords still lead to a link to the current DC website, the publisher says this marks the first time these DC-related websites have been promoted in this manner, and particularly consider the Entertainment Channel banner a "huge coup."
"We expect the AOL links to offer a more accessible presence and therefore a broader range of casual browsers," said a spokesperson for DC.
2001 Merchandise & Miscellaneous News
Listed below are all the Merchandise & Miscellaneous News items archived for 2001.- January 19, 2001: Gotta Have Soul: Superman Embarks on an All-New 3-D Adventure
- February 6, 2001: Superman Stamps from Kirgistan & Tadjikistan
- February 8, 2001: Warner Bros. Store Closures
- March 14, 2001: Large Super Hero Collection up for Auction
- April 22, 2001: DC Projects in the Works
- May 25, 2001: Clark Kent/Superman Doll
- May 29, 2001: New Superman Games - Update!
- June 4, 2001: New Superman Games - Update!
- June 6, 2001: Superman At Jack!
- June 11, 2001: Superman on Stage!
- June 24, 2001: 2001 Superman Celebration Report
- June 24, 2001: Satirical Superman Film - “Hotel Superman”
- June 27, 2001: Superman in Topps Vault!
- July 8, 2001: Superman Roller Coaster Still No. 1
- July 8, 2001: DC's Tenth Web Animation Showcases DC Direct Superman Set
- July 17, 2001: Schylling Superman Toys
- July 17, 2001: New Online Superman Episodes
- July 19, 2001: Animated Justice League Merchandise
- July 19, 2001: Superman Celebration in Brazil
- July 21, 2001: DC Launch DC Direct Website
- July 26, 2001: DC Direct at the San Diego Comic Con
- July 30, 2001: Fans Looking to Create Superman Game
- July 30, 2001: Superman Homepage Voted No. 1
- July 31, 2001: Alaska Comic Store and Lois Lane
- August 1, 2001: Lifesize 7-Foot Superman Statue
- August 2, 2001: DC Comics Teams Up with WizKids
- August 6, 2001: Cuban Anti-Superman Statue
- August 7, 2001: Superman Roller Coaster Crash
- August 24, 2001: Fan Petition Over Hasbro Action Figures
- August 30, 2001: Sneak Peek at Up-Coming Superman Game
- September 18, 2001: Operation Superman
- September 23, 2001: Superman Relief Fund
- October 22, 2001: Toys R Us Superman Action Figure 4-Pack
- November 2, 2001: Superman BellyWashers!
- November 4, 2001: Superman Homepage Reviewed in Australian Magazine
- November 21, 2001: Superman Homepage Featured in TV Guide!
- November 23, 2001: New 9 Inch Superman Figure
- November 26, 2001: New Superman Game Information
- November 29, 2001: A Stern Superman Webisode
- December 3, 2001: New Superman “Escape from Krypton” Game Online
- December 3, 2001: DC's Website Promoted Through AOL
- December 9, 2001: Pocket Super Heroes from DC Comics
- December 14, 2001: New DC Hero Fast Food Promotion
- December 19, 2001: Ending Hatred of U.S. is a Job for Superman!
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