DC Addresses Direct Market Comic Book Stores

DC sent out the following letter to direct market comic book stores addressing the issue confronting them in light of Diamond Distributors closing down their warehouses as a result of COVID-19.

First, the entire team here at DC hopes that you, your family and your employees are staying safe and healthy during this very tough and precarious time. We know that you have been waiting for DC to comment on the state-of-affairs and to address any measures we will take to help our community lighten the burden of the disruption to our business, and we’ve been working hard on a long-term, solution-focused plan. Here is how we will help:

Periodicals and books with in-store dates between March 18, 2020 and June 24, 2020 will be fully returnable. We’ll even provide credit for your separate return shipping of these items only.

Additionally, because we anticipate that continued disruption to business operations will create regional volatility, DC is exploring a multi-distributor model to provide us with the flexibility needed during this crisis to get new content to our readers on an ongoing basis. In the short-term, we continue to engage in active conversations with Diamond to help us solve the distribution issues that have arisen and hope to get new product to stores that want or need it as soon as possible. We will provide additional information about how we’ll make that happen in the coming days.

Thanks for your patience with us. DC will continue to monitor the situation, continue to speak with you directly, and continue to support you through the days ahead. You are the lifeblood of this industry.

All best,
The DC Team

Many questions still remain unanswered, specifically whether DC will release individual comic book issues digitally even if their printed counterparts are not available. More will be known in the days ahead.

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March 29, 2020 2:49 am

Well I dont blame them for not saying anything before they are completely sure of what they want to do however it still doesnt answer so many of our questions and the not knowing is a real downer.